What’s that smell?
With every eatery in the airport vying for departing passengers, we wanted to create a stunt for KFC to lure arriving passengers – who’d want to get out of the airport asap – into grabbing a meal.
We’ll start by pumping the intoxicating aroma of KFC into the terminal.
A Wax Creation of Colonel Sanders dropping his very own bucket of chicken will get passer-by’s attention, “explaining” the smell and putting KFC top of mind.






